STRIDE SPORTS / ADAM STUHLFAUT
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10 ideas blog

10 hokey marketing ideas that i'd totally do but probably get in trouble

12/19/2016

1 Comment

 
1. Park a logo'd vehicle in front of my closest competitor (big box store, don't do to another running store), play loud music and give out coupons all day
2. Put coupons/fliers on windshields in the parking lot of a sporting goods store.
3. Do my distance runs inside a mall wearing logo'd apparel or a shoe costume
4. Replace all the paper beer coasters at a local bar with coasters with my stores name on them
5. Set-up a finish chute and arch on a park path and cheer people who run through it....boo people who avoid it
6. Act like I get hurt while running in a park, then when people try to help tell them that only the people who work at "that great running store in town" can fix it and ask for a ride there.
7. Try to photobomb celebrity pictures wearing logo'd apparel
8. Set up waterstops at races I don't officially sponsor
9. Hire a band to play an impromptu concert in front of the store
10. When I sell products online if someone within 10 miles of the store makes and order I'll personally deliver it instead of using mail and let them know that a real store is only 10 miles away

1 Comment
Terrence Mercer link
8/10/2021 06:39:27 am

This wwas lovely to read

Reply



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    About Adam's 10 IDea Blog

    Borrowing from James Altucher's "Daily Practice" I present my occasional 10 Idea lists, written in 2016. Some ideas a good, many of them are not.  Please feel free to use the ideas you like. 

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  • Home
  • About
    • Bio
    • Professional Experience >
      • Entreprenuership & Marketing
      • RE/MAX Town Center
      • Challenge Northwest
      • Olympic View House
      • Bayside Runner
      • SHOES-n-FEET
      • New Balance
      • Gutman Conference Center
      • Consulting
      • Education, Honors and Community Involvement
      • Testimonials
    • Play >
      • Running
      • Photography
  • Coaching
    • Beginner 5K Schedule
    • Marathon 16-Week Schedule
    • Half-Marathon 12-Week Schedule
    • Runner Strong Video Workouts
  • WRITING
    • Current Writing
    • Running Through Change
  • Contact